Main Street Renewal · Home Search

Redesigning how renters find, compare, and evaluate homes.

I redesigned Home Search across maps, filters, property cards, listing details, pricing, and touring—making it easier for renters to move from browsing to a confident next step.

Role
Lead Product Designer
Team
1 Product Designer · 1 Front-End Developer · 1 Engineer · 2 QA
Timeline
Q2 • 2025
Scope
Map Search · Filters · Property Cards · Listing Details · Pricing · Touring

The Challenge

The experience made homes harder to evaluate than they needed to be.

Important property details were difficult to scan, costs weren't transparent, promotions and 3D tours were easy to miss, and key actions weren't optimized for mobile. Platform constraints also created inconsistent typography and interaction patterns across the experience.

01 · Map + Property Cards

Finding and comparing homes.

I redesigned the discovery experience so location, price, and property details worked together. The map and cards share a consistent hierarchy, making it easier to compare homes without losing geographic context.

Main Street Renewal rental discovery map and property listings
Map

Location stays visible.

Price pins and clusters keep affordability and location visible. Base pins also include hover and selected states that connect each location with its property card.

Property cards

Comparison becomes predictable.

Price, property details, availability, 3D Tour, and Favorite follow a consistent hierarchy across results.

Card states

Flexible without feeling different.

Base, 3D Tour, promotion, and nearby states adapt to different content without changing the underlying structure.

Base
Base rental property card
3D Tour
3D Tour rental property card
Promotion
Promotion rental property card
Nearby
Nearby rental property card

02 · Filters

Narrowing the search without adding complexity.

Desktop kept the most common criteria close to the results. Additional filters and sorting stayed accessible without overwhelming the main search experience.

Primary Filters Primary filters in the Main Street Renewal home search experience
All Filters + Sort All filters and sort controls in the Main Street Renewal home search experience

03 · Listing Page

Making a home easier to evaluate.

Once renters selected a home, the experience needed to help them answer three things quickly: Is this the right home? What will it actually cost? And what should I do next? I reorganized the listing around those decisions, making property details easier to scan, pricing more transparent, and nearby alternatives easier to understand.

Before & After · Listing Page

Reorganizing the page around renter decisions.

Redesigned Main Street Renewal rental listing page
Original Main Street Renewal rental listing page
Before After
‹›

Scannable home details

Moved essential property information out of dense body copy and into a clearer hierarchy.

Transparent pricing

Added recurring and one-time costs so renters could understand more than the advertised rent.

Clearer next steps

Made special offers, 3D Tour, Tour, and Apply easier to recognize and act on.

Cost Transparency

Showing the real cost before application.

Base rent alone didn't give renters a complete picture of affordability. The redesigned listing brings recurring fees, one-time costs, and the estimated monthly total into the decision earlier—before someone commits to applying for the home.

Rental cost breakdown showing monthly and one-time costs

More Options Nearby

Keeping the search moving when a home isn't the right fit.

A listing shouldn't become a dead end. I paired nearby homes with map context so renters could compare alternatives and understand exactly where each option was located without restarting their search.

Nearby rental home options with map context

Final Direction

A more connected path from search to action.

The redesign connected search, property evaluation, pricing, touring, and application into a more consistent renter experience. The work was in development at the end of my time at Amherst.